Hockey.
The number forty sport in the USA.
Hockey.
Here, in the aftermath of the Zdeno Chara hit is what the man, Gary Bettman, who took the NHL from being a big 4 sport in the States to a sport that is behind horse racing, cheerleading and monster truck events on the sports depth chart, had to say about Air Canada thinking about pulling their adverstising from the league:
"Air Canada is a great brand, as is the National Hockey League, and if they decide they need to do other things with their sponsorship dollars that is their prerogative, just like it is the prerogative of our clubs that fly on Air Canada to make other arrangements if they don't think Air Canada is giving them an appropriate level of service."
Way to go stronzo.
WFDS
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