It really has to.
Tell you why.
Here in Ottawa we are having the Junos.
I know.
Who gives a f*ck?
As it turns out the only people that give a f*ck about the Junos are the journos [and disc jockeys]. If one is to believe what one reads in the paper or hear on the radio one would think this whole town was/is being turned upside down. Staid as Old Bytown may be we do get excited. Kate and Wills would be an example. Canada Day. Hockey playoffs.
That buzz, that Juno buzz, it is not there. Or here.
That would be why I think that the PR folks got to the journos and jocks with a mixture of booze and swag.
Only problem is, like New Coke and Crystal Pepsi, the product ain't there.
Really, it isn't.
WFDS
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